Evaluation part 3

When it came to my film poster, I tried less to copy the film poster of another film like Halloween, and tried to come up with the type of font used and image myself. I did this as I feel that with movie posters, the more diverse from other posters it is, the more likely people are to be interested in the movie it is advertising. This is because, unlike adverts for movies that are on the television, people are more likely to just walk past a poster without taking it in if it is just the same as every other film poster that they've seen. Therefore, when it came to creating the image, I tried to make it as eyecatching as possible, without making it too garish or colourful, which would take away from the true mis-en-scene of the film. I finally decided to overlap two images of the same girl (the same one from my magazine and my trailer) one of her screaming, and one of her "sleeping". I then made the image on top opaque, so that you can see the other image through it. This creates a striking illusion, where you can't really focus on both images at once. This definately grabs attention, and also strongly represents the themes of my film; the idea of being asleep and being scared pormed into one image shows nightmares and horror, as well showing that reality and nightmares are becoming the same thing. The image also strongly stands out from the grey background (being in colour) but without doing it too obviously; but I also faded the image into the background around the edges slightly so that it looks like one seamless image, rather that one placed over the top of another, to give it a professional feel.

The font I used on the title of the film is the same that was used on the cover of old documents, mainly those made by the government. This connects to the film itself as part of the story is about teenager finding old documents about suspicious murders that happen in the street they live in every 50 years. As well as this I feel that it adds a creey, old feeling to the poster and can old add to the scare factor of the film. The title also stands out very well from the rest of the poster, as the black background and the slight white around the edge contrast from the grey, and red which are the main colours of the poster. The font that I used for the titles at the bottom and the comments from film magazines are very conventional, and stick strongly to the way classic movie poster are laid out and presented. After some research I discovered the font that most movie posters use for the credits at the bottom (steeltongs) and looked into who is represented in the titles themselves. I have stuck tradionally to "Directed by", "Written by" etc, but I did not include the names of the main actors, as thy would not be famous enough to make a mention. For the comments from magazines, I try to stick to the sort of magazines who would watch and review my film, so i decided upon "Sight and Sound" magazine and "little white lie" magazine. These both review and include on their covers small budget underground movies, so I thought it would be fitting for them to be features on my poster.